October 4th, 2022
New National Member joins cohort of well-respected companies providing free resources and trainings to small businesses


WASHINGTON — Today, the Small Business Digital Alliance (SBDA) announced a new national member, Cowbell. The SBDA’s national members are some of the country’s most well-respected companies that represent a wide range of specialized industries, from technology, e-commerce, and telecom to financial services and benefits.

The SBDA is a joint co-sponsorship between the U.S. Small Business Administration (SBA) and Business Forward, Inc., a nonprofit organization working with small business leaders in support of policies promoting America’s economic competitiveness, focused on connecting entrepreneurs with critical digital tools and resources to start and expand their businesses to scale for success, including in the burgeoning e-commerce economy.

“4 out of 5 SMEs don’t have monetary safety from evolving cyber threats. With a continually altering menace panorama, our strategy of adaptive cyber insurance coverage signifies that our protection aligns with evolving danger,” stated Jack Kudale, founder and CEO at Cowbell. “By partnering with the Small Enterprise Digital Alliance as a Nationwide Member, we will have a higher impression on SMEs to assist them study, evolve and obtain cyber resiliency in a world filled with extremely subtle threats.”

"The SBDA provides the resources – including best practices, digital tools, and industry expertise from our National Members – our small business community needs to navigate unforeseen challenges. With Cowbell, small businesses can learn how to scale up and expand into digital marketplaces without compromising security. We look forward to working together as we increase small business resiliency across the country," said Liz Fairchild, Executive Director of Business Forward.

In addition to providing access to free digital resources, SBDA national members have also committed to supporting our nation’s growing small business sector by collaborating with small business advocates, diversity chambers, and local partners to provide entrepreneurs with access to a series of free briefings, panels, and trainings to assist them in accessing and utilizing these digital tools to reach new markets, find diverse talent, improve operations, and more. To learn more about the SBDA, visit

To access free digital tools and training, visit

To access Cowbell’s free digital tools, visit

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