![](https://www.smallbusinessdigitalalliance.com/wp-content/uploads/2023/03/gs1-us-whitepaper.jpg)
Small and Microbusiness Roundtable Whitepaper
GS1 US
Operations
Nine participants, including founders and executives in charge of operations at small businesses, most with under $1 million in revenue, gathered for an interactive discussion at GS1 Connect ®, the annual conference hosted by GS1 US ®. They came from a variety of age groups and backgrounds and had varying degrees of experience in the retail world. While the discussion covered many challenges and opportunities, three key themes emerged.