digital tool library

How to get great press is one of the most asked about topics, and for good reason… Getting press mentions can help make your business, and that’s why it’s so important for entrepreneurs to know how and what to pitch to the media. In this episode, Sonja sits down with Karin Eldor, a senior contributor…

We went live on Instagram with Anne Nichols, co-founder of Salty + Pine and former CEO of Elli to talk about pivoting to online sales in a world where brick & mortar experiences are restricted. From an industry expert and seasoned e-commerce leader, here are 5 things you can do now to grow your business…

An important aspect to creating a brand is defining your target market. Generational marketing is a tactic used by brands to capture the attention of different age groups. Most brands today are trying to win over one of the largest and most diverse generations – Millennials! While Millennials are considered to be the 'selfie generation,'…

Get the best booth setup tips from a 12-year veteran market/trade show owner! Learn how to setup and plan your space for markets, fairs, trade show booths. VIEW TOOL Learn more from Unique Markets

This episode is jam-packed with golden nuggets that will help all businesses! Sonja teaches FREE ways to acquire new customers, increase product reviews, make your website better looking (and make sense) — all to increase sales. In episode 2 Sonja speaks with Llance Kezner, co-founder of Millie’s Sipping Broth. Sonja believes Llance and Lori have…

In this session, Keri Cusick (Director of Small Business Empowerment, Amazon) shares insights and strategies for how small businesses can start, operate, grow, and create a resilient business through E-commerce. You will also have the opportunity to learn how to grow your small business with Amazon and the resources available through Amazon to help small…