Readout of SBA Administrator Guzman at Small Business Digital Alliance Roundtable in New York
SBA Administrator Isabella Casillas Guzman discusses technology in business with entrepreneurs at Google roundtable
NEW YORK – On Thursday, July 13, 2023, U.S. Small Business Administrator Isabella Casillas Guzman joined Selin Song, the President of Google Customer Solutions, Jim Doyle, the President of Business Forward, and small business owners, including three recipients of Google’s Black and Latino Founders Funds, for a roundtable discussion of how the private and public sectors can utilize technology to serve entrepreneurs better.
Throughout the discussion, the entrepreneurs shared their challenges and strategies to combat roadblocks to success. Topics included the utilization of artificial intelligence, strategies for educational opportunities on incorporating technology into businesses, targeted digital marketing, mentorship opportunities, and how to ensure that technology is integrated into business models in a way that is equitable and inclusive.
"Technology is a critical tool for small businesses – it can mean more customers in the door, better workforce recruitment and training, and increased efficiencies," said Administrator Guzman. "We are excited to work with the Small Business Digital Alliance to help all of our entrepreneurs take advantage of opportunities to innovate and leverage technology to strengthen their revenues and resilience. As the roundtable demonstrated, together with the SBDA and members such as Google, we’re offering tools and strategies so that small businesses, including our diverse entrepreneurs, can better reach the marketplace and their full potential to advance our economy and global competitiveness."
"Digital tools can help community partnerships, like those at Grow with Google’s NYC Learning Center, lower the barrier to entry for entrepreneurs and build small business resiliency," said Jim Doyle, President of Business Forward. "Today’s Small Business Digital Alliance roundtable discussion demonstrates how communities can work together to build a vibrant and competitive small business ecosystem."
"Small businesses are the backbone of our economy and communities, and it’s essential that we continue to invest in their success," said Selin Song, President of Google Customer Solutions. "Google is proud to be a founding supporter of the Small Business Digital Alliance. We’re committed to helping small businesses across the country access free digital tools, increase their visibility to find new customers online, and connect with resources to accelerate their earning potential."
To learn more about the SBDA, visit www.smallbusinessdigitalalliance.com
Co-sponsorship Authorization No: 22-5-C: The SBA’s participation in this cosponsored activity is not an endorsement of the views, opinions, products, or services of any cosponsor or other person or entity. All SBA programs and services are extended to the public on a nondiscriminatory basis.
This website is provided as a public service under co-sponsorship Authorization #22-5-C. It is not an official U.S. government website, and it may contain links to non-U.S. government information. The inclusion of such links does not constitute or imply an endorsement by the SBA. The SBA is not responsible for the content, accuracy, relevance, timeliness, or completeness of linked information.
The Small Business Digital Alliance (SBDA) is a joint co-sponsorship agreement between the SBA and Business Forward, Inc. that brings together major players, influencers, and companies in the tech, e-commerce, benefits, and other industries to help small businesses connect with digital tools and reach new customers through expanded opportunities through trainings, tools, and expansion of their digital networks – free of charge. To learn more, visit www.smallbusinessdigitalalliance.com.
ABOUT BUSINESS FORWARD
Business Forward has helped more than 270,000 local business leaders make the “business case” for climate action, affordable healthcare, immigration reform, diversity and inclusion, sensible tax laws, criminal justice reform, infrastructure investment, new trade deals, and other pro-growth reforms. Our leaders brief policymakers, work with local media, publish op-eds, submit testimony, and advocate online. We also promote their recommendations through issue briefs, survey reports, training manuals, podcasts, and social media. More than 800 mayors, governors, members of Congress, and senior Administration officials have participated in our briefings, including three presidents. Learn more at www.businessforward.org.
ABOUT THE U.S. SMALL BUSINESS ADMINISTRATION
The U.S. Small Business Administration helps power the American dream of business ownership. As the only go-to resource and voice for small businesses backed by the strength of the federal government, the SBA empowers entrepreneurs and small business owners with the resources and support they need to start, grow, expand their businesses, or recover from a declared disaster. It delivers services through an extensive network of SBA field offices and partnerships with public and private organizations. To learn more, visit www.sba.gov.